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ASST MANAGER - MARKETING
A.V.THOMAS & COMPANY LTD

ASST MANAGER - MARKETING

A. V. Thomas and Company Ltd is a part of AVT Group of companies, a multifaceted group with strong presence in the branded packaged tea market, founded in 1925, with a strong presence in plantations.The tea brands offered by the AVT Group in India include AVT Premium, AVT Gold Cup, AVT Green Tea, AVT Supreme, AVT Minar, AVT Raihana, AVT Rajah and AVT Darbari, AVT Coffee
ASST MANAGER - MARKETING
Job Location:  Kochi (Cochin)
Job Description:  KEY TASK:

Responsible for Developing and executing the marketing & branding strategy for AVT Premium – Tea Brand.

CORE RESPONSIBILITIES:

1. Developing and executing effective marketing programs (both ATL and BTL) in order to achieve brand objectives.
2. Assist in developing and implementing annual brand marketing plans.
3. Planning ATL and BTL activities and developing merchandise.
4. Liaising with advertising, media and PR agency on all communication requirements.
5. Monitor marketing activities such as pricing, packaging, Promotions.
6. Provide Market information pertaining to Pricing- MRP, Margin, Consumer & Trade offer of our competitors periodically
7. Vendor negotiation for successful implementation of all BTL activities- Dealer Boards, In-shop branding, wall- painting, etc
Functional Area:  Marketing & Product Management
Functional Role:  Marketing Manager
Candidate Requirement
EDUCATION QUALIFICATION: MBA or PGDM

LOCATION : KOCHIN

WORK EXPERIENCE:

• TENURE: 6 - 9 years from any FMCG Companies.
• NATURE: Preferably handled mainline FMCG categories/ brands ,
• Proven success in managing and launching new products and/or services, specifically in the South India market.

CORE SKILL SET EXPECTED:

• Excellent planning, organizational and delivery skills
• Proactive & result oriented
• Excellent analytical, problem solving and negotiation skills
• Strong process orientation
• Strong data handling and analytical abilities.
Experience:  6 - 8 years
Qualification:  Post Graduate in Management with MBA
 
A.V.THOMAS & COMPANY LTD
Dr. Chacko John, Sr. Manager HR
P.B. No. 4260, Panampilly Nagar P.O, Kochi,
Kochi (Cochin), Kerala
India 682036

Phone: 04842315312
Website: www.avtcpd.com
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Job Ad publication date: 21 Sep 2017  
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