Amagi Media Labs Pvt. Ltd

Senior Manager - Content Marketing

Job Location:  Bangalore
Job Description:  SkillSet: finance, sales, ltd, mis, accountancy.

As a Senior Manager Content Marketing, you will play a critical role in positioning Amagi as a leader in cloud technologies for broadcast TV and streaming TV, worldwide.

As part of this role, you will:

  • Build and implement a comprehensive content marketing strategy for the company that will be a key part of the overall marketing vision, objectives and plans
  • Be the custodian of all marketing content assets in the company
  • Develop content for product brochures, client case studies, white papers, Points of View, blogs, customer newsletters, and customer-facing product release notes
  • Build story board for marketing videos, manage video production, and release
  • Own technology related content, periodic updates, development of new pages for Amagi website
  • Support internal communication initiatives collaborating with the HR team
  • Create, deliver, and track the content calendar in alignment to the overall technology sales/marketing strategy and plan
  • Collaborate with technology and sales teams to identify key trends in the market and position Amagi's content in response to market needs
  • Work closely with Amagi's PR agency in India and the US to develop thought leadership content for distribution via well-known publications
  • Oversee graphics design and production (in-house + agency)

Essential skills

  • Writing B2B-focused technology content for a global audience
  • Ability to write for varied content formats such as brochures, case studies, white papers, blogs among others
  • Interacting with product, technology and sales teams to gather product and market information
  • Conceptualizing content themes, and understanding of design elements to deliver a best-in-class finished content asset
  • Microsoft PowerPoint, Word and basic Excel skills
  • Excellent written and verbal communication skills
  • Strong planning and organisational skills with the ability to successfully multi-task

Experience and qualifications

  • BE/BTech/MBA with overall 7-10 years of work experience in technology product companies
  • Experience in building content for B2B tech/SaaS business is preferred
  • Exposure to working with global teams is a plus
  • Experience in writing for an International audience, and across decision-making hierarchy is desired
Functional Area:  General / Other Software
Experience:  7 - 10 years
Qualification:  ("Marketing in B.Tech/B.E") OR ("MBA/PGDM in any field")
Salary:  9 Lakh to 14 Lakh INR
Amagi Media Labs Pvt. Ltd
Job Ad publication date: 20 Feb 2021  

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