Associated Resource Company (ARC)

Brand Manager

Job Location:  Hyderabad
Job Description:  SkillSet: marketing, advertising, brand management, sales, atl.
Post: Manager Branding & Promotions.
industry: Building Materials (decorative Wall Plaster).
about the Comp: Pioneers in Decorative Plaster Manufacturing and Selling in India. Products are Using for Wall Decoration.
requirements: Minimum 3.5 Years in Brand Management / Marketing from Building Material Industry. this Post is Reserved for North Indian, East Indian and West Indian Candidates.
the Role Holder Will Be Working and Developing the Product Portfolio Through Different Channel Mix Including Promotion Schemes and Visiting to Architect, Builders and Promoters to Drive the Growth of the Company.
1. Annual Brand Planning & Strategy Development
2. Budgeting & Budgetary Control
3. Maintaining a High Brand Recall Index & Aiming for Achieving the Market Share in the Targeted Category
4. Designing & Implementing Advertising Campaigns & Promotional Activities
5. Effective Media Evaluation & Planning to Attain Maximum Roi
6. Responsible for the Development & Implementation of all Atl /btl /digital Communication and Point of Sale Strategy Including Close Coordination with Trade Marketing.
7. Co- manage Brand's Top Line Along- with the Cmo
8. Co- ordinate with the Sales Department to Implement and Monitor Marketing Initiatives for the Brand
9. Build Future Growth Segment By Identifying New Product Segments and New Target Groups
10. Work Closely with the Sales and Product Development Teams to Drive New Product Launches.,
Functional Area:  General / Other Software
Experience:  3 - 8 years
Qualification:  ("Marketing in Other") OR ("MBA/PGDM in any field")
Salary:  5 Lakh to 12 Lakh INR
Associated Resource Company (ARC)
Job Ad publication date: 16 Jan 2021