Invensis Technologies

Marketing Manager

Job Location:  Bangalore
Job Description:  SkillSet: " business development", " online marketing", " brand management", " email marketing", advertising.

Minimum of 7 -9 years of experience in developing, implementing and executing strategic marketing plans for an entire organization.
BS/ MS degree in marketing or a related field
Demonstrable experience in marketing together with the potential and attitude required to learn
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Solid knowledge of website analytics tools (e. g. , Google Analytics, NetInsight, Omniture, WebTrends)
Experience in setting up and optimizing Google Adwords campaigns
Deep knowledge and experience in email marketing and email campaign management
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
Good taste, a sense of aesthetics and a love for great copy
Up-to-date with the latest trends and best practices in online marketing and measurement
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Be in charge of marketing budget and allocate/ invest funds wisely
Measure and report performance of marketing campaigns, gain insight and assess against goals
Accomplishes marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counselling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
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Functional Area:  Marketing / Communication
Experience:  7 - 9 years
Qualification:  ("Other in any field") OR ("MBA/PGDM in any field")
Salary:  9 Lakh to 14 Lakh INR
 
Invensis Technologies
Job Ad publication date: 18 Jan 2021