McKinsey & Company

Digital Communications Specialist

Job Location:  Bangalore, Chennai, Gurugram, Mumbai City
Job Description:  SkillSet: social media, digital media, video scripts, talking points, content creation.
What You'll Do
You will craft and launch external campaigns aimed at specific external stakeholders. You will provide high-quality writing and editing support on documents and digital media (e.g. video scripts, podcasts, LinkedIn publishing) as well as work with designers to create assets.
You will develop, implement and manage McKinsey s social media and digital communications strategy in India to ensure that it is aligned with our publishing content pipeline, external relations campaigns and client development priorities. You will develop and run innovative campaigns to help expand the reach of our priority sectors and content themes. Using analytics, you will define and track our digital and social media performance, measuring the success of campaigns and translating data into practical, strategic and tactical actions.
You will provide and enforce consistent, content creation support across a variety of formats (e.g. infographics, blog posts, videos). You will collaborate with colleagues to ideate on content development strategy and review content prior to publication. You will work closely with McKinsey editors and partners to identify and promote the most distinctive content and determine high-impact dissemination campaign for each piece of knowledge or content. You will provide high-quality writing and editing support for external communications including, but not limited to, event invitations, digital communications, talking points and digital and/or social media posts under tight deadlines.
You will review materials (e.g. presentations, articles, op-eds, client materials, etc.) to ensure they are compliant with firm risk policies and appropriate for external dissemination. You will advise firm members on external relations best practices and direct firm members to existing guidelines and policies particularly those around professional standards, risk and external communications.
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Functional Area:  General / Other Software,Sales / BD
Experience:  1 - 3 years
Qualification:  ("Other in Other")
Salary:  2.5 Lakh to 5 Lakh INR
 
McKinsey & Company
Job Ad publication date: 19 Apr 2021  

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