Radixweb is a leading software development and IT outsourcing company. With more than 19 years of hard work and expertise in building best-in-class technology solutions, our organization has grown in scale- serving 2900+ customers from 25 countries providing custom software development and offshore consulting services. For us, the finish line does not exist in this hyperactive- fast environment. We aim to be at best at all that we do- to help customers realize their goals, work with transparency and strong ethics, and maximize the growth of our people. This drive fuels our commitment and approach; the way we treat our clients and people defines our success. Deeper still, it is in the beliefs, values and fundamental sense of commitment that underpin all that we do.

Content Marketing Specialist / Content Developer / Content Strategist

We are looking for a supremely talented and creative soul for our Content Marketing Specialist position. The superpowers will include full spectrum of our inbound marketing strategies that includes social media, content writing, blogs, brand awareness along with lead generation.          
  • Content Developer/ Content Writer who is good with conducting market research to find answers about client requirements, habits and trends 
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
  • Content Marketing Specialist should have thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
  • Content Strategist is accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

Well versed with:

1. Content strategy

  • Creating a marketing plan
  • Content writing / content Developing 
  • Analyzing competitors
  • Identifying the audiences
  • Creating editorial calendars
  • Preparing content strategies
  • Analysing Content Marketing tools
  • Following content marketing and design trends

2. Content strategy implementation

  • Creating Content
  • Understanding basic SEO Techniques
  • Structuring, editing and proof reading content

3. Content management and monitoring

  • Execution of content marketing
  • Monitoring results
  • Managing social Media Marketing campaigns

Industry: Information Technology and Services

Experience: 3 - 6 years

Location: Ahmedabad (Gujarat, India)

Salary: ₹ 3,00,000 - 8,00,000 P.A.

Ekyarth, B/H Nirma University, Chharodi,
Ahmedabad, Gujarat, India

Website: radixweb.com
Job Ad publication date: 21 Oct 2020