Simplilearn Solutions

Social Media Manager

Job Location:  Bangalore
Job Description:  SkillSet: marketing, " social media marketing", " public relations", " b2b marketing", " digital marketing".

Daily responsibilities:


  • Regularly update a social media calendar and relevant activity on all social accounts
  • Write crisp, clean and engaging social copy to promote new and existing content
  • Partner with PR, SEO, content marketing, design and other related teams to streamline tasks and communicate effectively
  • Maintain necessary weekly and monthly reports and analyse the data to optimize channel performance
  • Monitor and analyze current social/digital trends
  • Respond to comments, customer inquiries and complaints with informative, empathetic, and timely responses across all social channels
  • Collaborate with the design and video teams to produce high-quality creative graphics, GIFs and videos that are on-brand and follow company style guidelines
  • Repurpose blog posts, infographics, Whitepapers and other assets to create channel-specific microcontent
  • Explore and test new social media tools through market and user research
  • Keep pace with social media and internet marketing industry trends and developments
  • Attend weekly social team meetings to update team on progress of all current initiatives

Requirements/skills:

  • Degree in Marketing, English, Communications, Journalism, Public Relations or related field
  • Demonstrable knowledge of the social media landscape
  • Passion for creating social-first content, with a proven ability to think strategically about creative content and implement on a tactical level
  • Strong written and verbal English communication skills
  • Experience with a social publishing tool such as Hootsuite, Buffer, etc.
  • Understanding of digital marketing best practices, including content management, brand voice, buyers journey and customer personas
  • Familiarity running paid campaigns on Facebook, LinkedIn and Twitter a plus
  • Experience in B2B marketing, video production and other multimedia, Medium, Pinterest, and/or Instagram a plus

Industry: Education / Training
Functional Area: Marketing , Advertising , MR , PR , Media Planning
Role Category: Online/Digital Marketing
Role: Social Media Marketing Manager
Employment Type: Full Time, Permanent
,
Functional Area:  Marketing / Communication,Sales / BD
Experience:  3 - 6 years
Qualification:  ("Other in any field")
Salary:  5 Lakh to 10 Lakh INR
 
Simplilearn Solutions
Job Ad publication date: 14 May 2021  

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